REDSTONE VISUAL WEB DESIGN & BRAND PERSONALITY
Print is still relevant. It’s not just a luxury. And Redstone has the equipment to get your job done right, whether you need 100 pieces or a million, they can help.
We created a full brand experience - Surveyed clients, employees and stakeholders to find out what really set Redstone apart from its competition. We found out their authenticity and a story and built a voice and a platform for them to tout it from. Then we built an aesthetic that matched. And alas we launched a website to put it all together. They were as fun to work with as their services are great.
TCU BRAND & WEB STANDARDS
Do you believe that TCU had 14 logos? Like, actual different versions of the arched TCU? Sometimes it’s important to differentiate yourself in a retail environment, but for a university as large as TCU, it’s more important to build brand equity by being consistent with logo and color usage. We nailed down a final logo, created a resource site to help all the sub brands build out their own presence while still looking like a branded house. Now, TCU has one logo and a lot of happier clients with a toolkit to use as a launch pad. Go Frogs!